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Serpico by Croud and Salesforce launch fundraiser to keep children reading

Together with Salesforce, we're delighted to launch our round-the-world challenge for digital reading charity, Worldreader.

  • PPC
  • by: Benoit Le Gendre on: September 15, 2020

How can retailers make the most of their paid search budget?

In a competitive environment, your paid search strategy is key in driving results for your brand. According to Merkle Q4 2019 report, the market is becoming more competitive, as Google Search ad spend, clicks and cost per clicks (CPCs) grew by 16%, 1...

How can retailers make the most of their paid search budget?

In a competitive environment, your paid search strategy is key in driving results for your brand. According to Merkle Q4...

How we can make JavaScript better

In our previous article, we highlighted what issues JavaScript can cause when loading a page. We already touched the sub...

An introduction to SA360

Serpico's SA360 specialist, Benoit Le Gendre, explores how you can efficiently use Google's Search Ad 360 platform to bo...

Digital Darwinism and tech maturity

Following the recent pandemic, brands are quickly re-evaluating their marketing strategy and investments, with most of t...

How can web workers improve efficiency on JavaScript?

With JavaScript and the main thread high on the agenda at the Google Chrome Developer Summit held earlier this year, we'...

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Serpico’s PPC audit tool tells you how to improve the health and performance of your Google Ads account and alerts you when things go wrong. Start your 7-day free trial today.

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